It's A New Year to Go UltraViolet

Hello Creatives!

Happy New Year! As we begin 2018, a new Color of the Year emerges. Pantone released their new color, UltraViolet. Pantone announced the new color, Ultra Violet 18-3838. This years' color completely contrasts previous years' Greenery, Serenity and Rose Quartz which conveyed calmness, relaxation and nature.

Ultra Violet invokes and encourages ingenuity, originality and an increase in imagination. This rich blue-based purple is a mysterious, multi-dimensional color that reflects the cosmos. It inspires creatives to use their potential to reach towards the stars and see what comes of the hard work. Ultra Violet reflects the emotion behind the new year of reaching new heights and achieving goals.

Ultra Violet stands out and can be a sophisticated color in package design with Primrose Yellow as its analogous partner. Island Paradise can harmonize with Ultra Violet in web design to create a soothing theme. Many companies are already embracing this new color and incorporating it into their social media and even their products. Are you going to incorporate Pantone's Ultra Violet into your designs for 2018?

See You Soon Creatives!